The new look is the social media giant's latest push in making its platform more user-friendly for consumers and advertisers. [...]

NCS provides CPG brands with measurement of in-store impact from digital marketing efforts on its partner platforms. [...]

The discount booking app's campaign is its first out-of-home push in the city. [...]

The two- to four-minute shows from MTV, E! and Seventeen magazine aim to capture Musical.ly’s predominantly teen audience. [...]

The lottery-style seat placement adds an exciting element of prize-winning to each game. [...]

With the iOS 10.3 update, the process for rating an app was reduced to just one click.  [...]

Ads promoting Prius Prime combine machine learning, natural language understanding and dialogue tools for a personalized experience. [...]

The aspirational photo network continues its evolution into a more robust marketing platform. [...]

Is a bigger role for Instagram in brokering partnerships between influencers and brands next? [...]

The mass merchant's e-wallet now gives customers nearly instant access to new payment options in stores. [...]

Nearly half of survey respondents said they take action after interacting with mobile ads. [...]