HERE5:3

Marketing

Facebook unveils ads that open chat messages on WhatsApp
homebiztalk.com
Businesses can show a button on their ads that lets customers make a call or send a message with WhatsApp. [...]
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Estée Lauder offers AR makeup training for beauty advisers
homebiztalk.com
The education program for the cosmetic brand's 17,000 salespeople can be viewed on mobile devices and tracks attendance, engagement and performance.  [...]
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How Prepared Are Marketers for the GDPR?
homebiztalk.com
Disclaimer: This blog post is not legal advice for your company to use in complying with EU data privacy laws like the GDPR. Instead, it provides background information to help you better underst [...]
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Snap's new Lens Studio simplifies creating AR content
homebiztalk.com
Advertisers and everyday users can now develop AR lenses like the dancing hot dog that went viral. [...]
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Facebook tests pre-roll ads, shifts Ad Breaks to longer content
homebiztalk.com
A series of announcements point to how the social media giant looks to better monetize video without annoying users.  [...]
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Asics unveils mobile app for on-demand workouts
homebiztalk.com
The sportswear brand's Asics Studio app features top-rated professional trainers and music playlists. [...]
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Study: 69% of app developers have tested playable ads
homebiztalk.com
App marketers are paying more attention to playables, with almost half of those surveyed saying it's what they're most excited about for 2018. [...]
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Apple Maps adds indoor guides for 34 airports
homebiztalk.com
Indoor mapping, introduced with the launch of iOS 11 in the fall, continues to expand to new locations.  [...]
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