HERE5:3

Marketing

Study: Video ads boost app store success
homebiztalk.com
A report from VB Insight reveals mobile video ads can increase conversion rates by as much as 60% while cutting costs in half.   [...]
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Gorillaz promotes new album with AR/VR mobile app
homebiztalk.com
The band, fronted by virtual cartoon characters, takes tech-fueled marketing to the extreme with VR, AR and 360-degree video. [...]
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Google adds 'Similar Items' feature to Image Search capabilities
homebiztalk.com
By leveraging machine vision technology, a form of machine learning, products similar to those users see in search photos are surfaced. [...]
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Facebook lets friends split dinner bills in Messenger
homebiztalk.com
The group payments push doesn’t mean Facebook is depending on payments to be a big revenue generator. [...]
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Study: IMessage dominates digital sticker engagement
homebiztalk.com
Social media networks aren’t as flooded with emoji as messaging platforms.    [...]
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Budweiser, StubHub team up for hockey promotion via social, SMS
homebiztalk.com
Winners headed to their favorite team’s playoff games could be sharing their delight on social media.     [...]
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