While Google’s recent AdWords update is receiving a warm welcome thanks to larger ad formats, fewer top paid placements means marketers will have to pay more to get noticed on mobile.
For some reason, the widespread use of text messaging by American smartphone users has only begun in recent years. Compared to Latin America and Europe, the United States is just starting to take adva [...]
Businesses in every industry are using the Internet to increase their visibility and gain more loyal customers. Online advertising is a tool that you cannot afford not to use. By establishing an offic [...]
Loyalty geofencing is helping dealerships like Pacifico Marple Ford Lincoln recapture car buyers by sending powerful, targeted, above-the-lock-screen messages to their smartphones.
March 2016, [...]
New report on mobile consumer trends and behaviour shows consumers actively seeking out mobile-based campaigns and promotional offers of direct or immediate benefit to them
Consumers will actively [...]
Paperless Punch Cards on Cell Phones
In today's businesses, those old paper punch loyalty cards just won't cut it. It's time for something new and modern to keep customers returning [...]
Business owners are always looking for something to use to keep their brand current and up to date. It’s important for any business to always look fresh and to reach out to their existing and po [...]
Having a mobile marketing campaign in place is something every business owner should have in place. The growing number of mobile users world-wide provides an almost endless supply of potential prospec [...]