HERE5:3

Content

How to Turn Content Into an Actual Product
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How these successful companies turned information into profit. [...]
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Snap and NBCUniversal form scripted video content studio
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Unlike Facebook and other digital platforms, Snap lets NBCUniversal sell advertising against the content it distributes, making it more appealing for creators and brands.  [...]
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Hearst doubles volume of Snapchat Discover content based on strong engagement
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While the publisher is increasing the frequency of posts for four of its titles, others are focused more on video content on the platform. [...]
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Google pays publishers to make shareable content on Stamp
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The search giant is testing a platform like Snapchat's Discover and Instagram's Stories. [...]
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Your Content Strategy Needs More Consistency
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If I told you that content creation is a vital part of every company’s marketing strategy, your response would probably be a sarcastic “Well, duh. Thanks for that cutting-edge insight, John.” Th [...]
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3 Great Tips to Engage Your Audience and Build Your Brand With Content Marketing
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How to best present yourself and your brand to your audience. [...]
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Google's iOS app update shows off more suggested content
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The "People also view" card makes it easy for browsers to swipe through a variety of related articles.  [...]
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Facebook standardizes monetization eligibility as content variety expands
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New guidelines, which arrive as Facebook ramps up its video strategy, aim to clarify which types of content can and cannot be monetized through advertising. [...]
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