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Bank of America is first to earn mobile certification from JD Power
homebiztalk.com
The new program recognizes brands with a top mobile app experience. [...]
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5 Productivity Truth Bombs From Millennial Powerhouses
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The best hacks range from virtual assistants to timeless low-tech methods like to-do lists on paper the night before. [...]
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The future of app marketing: shifting from a B2C to B2B2C model
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With consumer reluctance, rampant fraud and the burden of managing endless intermediaries in the conversion funnel, perhaps it's time to reconsider a new app selling model, writes Digital Tu [...]
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What You Can Learn From This YouTube Star's Apology Debacle
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Logan Paul said he was sorry -- twice -- after he seemingly filmed and posted video of the body of a person who had committed suicide. [...]
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Top 25 Christmas Promotion Ideas from the Pros
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According to the National Retail Federation, the holiday season accounts for as much as 30 % of some stores’ annual sales. But during this time of year, it can be a challenge to capture consumers’ [...]
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Happy New Year from Mobile Marketing Watch!
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As the final minutes of 2017 now rapidly tick away, we at Mobile Marketing Watch (MMW) want to wish YOU and ALL of our readers a happy, healthy, and prosperous new year. 2017 was an extraordinary peri [...]
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Developing an App or a Game? Take a (Retro) Lesson From 'PAC-MAN.'
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Designing modern software to mimic retro games gives people a quick way to complete something and feel accomplished. People like that. [...]
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Where does brand safety go from here?
homebiztalk.com
After many brands boycotted YouTube earlier this year for fear of having their ads placed alongside hate speech and negative content, some are turning to premium publishers and direct buys, [...]
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