HERE2:4

Instagram

Instagram tests tag for identifying, tracking sponsored posts
homebiztalk.com
Is a bigger role for Instagram in brokering partnerships between influencers and brands next? [...]
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How to Use Instagram's Search and Explore Tool to Boost Your Instagram Marketing
homebiztalk.com
Instagram places a big emphasis on search and discovery of content. It's one of the few social media platforms with a Search and Explore tab in its app. [...]
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Marketers Are Searching for Instagram Services 12X More Than Snapchat's (Infographic)
homebiztalk.com
A study by gig marketplace Fivvr finds smaller businesses are largely ignoring Snapchat in favor of Instagram. [...]
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Instagram Stories tests app install, other direct response ads
homebiztalk.com
The ad formats look beyond building brand awareness by including mechanisms for downloading apps and generating leads.  [...]
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Instagram follows Snapchat into local Stories
homebiztalk.com
Less than two months after Snapchat started a location-based Stories feature, Instagram follows suit. [...]
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Why Instagram is building out its mobile web functionality
homebiztalk.com
A more robust mobile web experience comes as a bid to reach international markets where the app might be too slow or demanding of data.  [...]
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A viral hit on Instagram, Sunny Co.'s red swimsuit promo gets Twitter skewering
homebiztalk.com
A textbook example of how one platform's trending treasure is another's spammy trash. [...]
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Study: Instagram edges up to YouTube for agency interest
homebiztalk.com
The photo-sharing app saw a Q1 surge while Google's video platform continued a multi-quarter trend of losing its lead. [...]
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Study: 8% of Instagram accounts are not real people
homebiztalk.com
Fohr Card is taking aim at bot fraud by verifying Instagram users.   [...]
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Report: Rent the Runway increases Instagram Stories activity to scale reach
homebiztalk.com
While still hosting content on Snapchat Stories, the retailer is looking elsewhere to reach as wide an audience as possible.    [...]
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Taco Bell leverages micro-influencers, Instagram artwork to build social presence
homebiztalk.com
The brand is retooling its digital approach to yield high impact without hefty investment.  [...]
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