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Toyota accelerates into cognitive ads for smarter personalization
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Ads promoting Prius Prime combine machine learning, natural language understanding and dialogue tools for a personalized experience. [...]
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Target merges Cartwheel mobile savings into main app
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The retail giant now offers one streamlined app to map shopping trips, access in-store deals and make online purchases. [...]
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How I Turned Engineers Into Bloggers With 50,000 Views
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Blogging builds your company brand by unveiling its human nature. So, turn your team into an Army of Bloggers. [...]
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Building a Fan Following by Tapping Into Customers' Passions
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Barry Meguiar, Meguiar's president and 'Car Crazy Central' TV star, breaks down his four-step secret to building brand loyalty. [...]
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Instagram follows Snapchat into local Stories
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Less than two months after Snapchat started a location-based Stories feature, Instagram follows suit. [...]
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Snap-on device turns smartphone into 360 live-streaming camera
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The Ion360 U lets users go live and share content directly to social media. [...]
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Google's Allo messaging app turns selfies into emojis
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The new feature can create 563 quadrillion different faces. [...]
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M&M's turns Times Square into an interactive 'ARcade' for new flavor
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Users of the AR app Blippar scanned billboards to access vintage arcade games on their mobile devices. [...]
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Payments Are Moving Into the Environment Around Us. Is Your Business Following?
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Payments technology will soon be integrated into jewelry, refrigerators or the sensor-rich doorway of an Amazon Go store. [...]
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Houzz app's AR upgrade turns living rooms into virtual showroom floors
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Over 300,000 furniture and decor products can be visualized, saved for later or purchased directly with "View My Room in 3D." [...]
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Amazon's Echo Look turns Alexa into a personal stylist
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The camera-equipped device allows users to track their outfit history and ask Alexa to assess their fashion choices. [...]
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