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Study: 35 ad networks have more than 50% fraudulent activity
homebiztalk.com
A fragmenting landscape means that marketers need to be wary of the growing potential for mobile app fraud. [...]
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Lessons learned at Coachella: The more 'gram-worthy the better
homebiztalk.com
Two digital strategists from Hill Holliday weigh in on how marketers can best capitalize on the festival craze.  [...]
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Study: Gen Z frequents Snapchat more than its social media rivals
homebiztalk.com
SCG's survey of college and high school students found Instagram isn’t trailing far behind, though.   [...]
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