HERE5:3

Snapchat

Barstool Sports to produce college football series on Snapchat
homebiztalk.com
Wendy's is serving as brand sponsor for a 13-week program that will showcase campus visits and wild sports traditions. [...]
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Snapchat tightens brand safety net with more manual controls, verified influencer accounts
homebiztalk.com
Two updates to the video-messaging platform help advertisers ensure their ads are running next to content that is legitimate and appropriate.  [...]
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Intel shows off motion-capture tech powering 'The Tempest' via sensory Snapchat ad
homebiztalk.com
An interactive ad developed with the help of marketing tech company Adludio features tilt-to-reveal technology.  [...]
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NBC wins millennial viewers for Snapchat news show
homebiztalk.com
The popularity of a program launched last month suggests younger viewers will "Stay Tuned" for news, albeit in small doses. [...]
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Kylie Jenner to host Snapchat show
homebiztalk.com
"Ask Kylie" will debut on Snapchat Discover leading up to new episodes of E!'s "Life of Kylie." [...]
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'Game of Thrones' reaches 45M people with Snapchat lens
homebiztalk.com
HBO bought a sponsored selfie lens that transformed Snapchatters into blue-eyed ice zombies. [...]
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Snapchat exec: Dancing hot dog craze underscores AR's marketing potential
homebiztalk.com
By using the platform's World Lens technology, brands could allow shoppers to see how products look in the real world before buying them. [...]
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Snapchat adds video features, puts Spectacles on Amazon
homebiztalk.com
The image-messaging app now lets users record longer videos and enhance images with a color-changing "tint brush." [...]
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